
YOAF 17
Speakers

Alexandre Amaral
Alexandre Amaral is a brazilian Senior Integrated Art Director living in Hamburg and graduated in Advertising and Marketing at ESPM university, Brazil. Currently he works as chief creative director for Jung von Mat. He started my career in 2004. After a while he was in charge of a full team of creatives. That was a great experience! Over the past 10 years he has worked with some of the best professionals from the advertising industry. Surrounded by this amazing professional background, he has become an experienced Senior Art Director focused on the full integration of areas. During his career, his work has won many international awards including 6 Cannes Lions. Alexandre has worked with iconic and powerful brands such as Nike, Gatorade, MTV, Netflix, Peugeot, FedEx, PayPal, Expedia, Walmart, Lenovo, Nivea, BrMalls, Ben & Jerry’s, Adidas, Mercedes-Benz, DFB, FIFA and CDU.
Shaunt Halebian
Shaunt Halebian is a Senior strategist working on Toyota at Saatchi & Saatchi in Los Angeles. He was born and raised in Southern California where he currently resides. When he was in primary school he realized he was different than the rest of classmates and began to closely observe the similarities and differences between his own culture and his classmates. As his love for exploring counter culture's grew into obsession he attended UCLA and chose to pursue a degree in anthropology to better understand human groups and behavior. After graduating Shaunt went on to work for some of the top advertising agencies such as Ogilvy Mather, Venables Bell and Partners, Deutsch Inc, and Saatchi LA. He has a wide range of experience working on some of the largest brands such as Cisco, Volkswagen, Taco Bell, Con Agra, Toyota, and Asics. On his free time he surfs, enjoys live music, modern art galleries and vintage markets.


Kevin Bartanian
Kevin Bartanian is the Executive Vice President, Sales & Business Development, where he is responsible for maximizing advertising sales revenue and guiding the sales effort for StandardVision’s products and services throughout the United States and key markets around the world. Kevin’s passion for customer service is the cornerstone of his success, having developed strategic relationships with CEOs, CMOs and media executives of world-class organizations around the world. Prior to joining StandardVision in 2015, Kevin Bartanian served as the Director of National Sales at JCDecaux, the world’s largest outdoor advertising company, where he developed company-wide sales programs and led a top producing business development team. Prior to that, he was the Director of Sales & Marketing at Citi Mobile, a non-traditional outdoor advertising company. Kevin Bartanian began his career at The Ritz-Carlton Hotel Company, where he served as assistant director.
Vasily Lebedev
Vasiliy Lebedev has been working in the sphere of advertising and communications for more than 13 years. For the last 8 years he has worked as a creative director, and from 2008 as chief director of the school of creative thinking IKRA. He has developed creative concepts for such outstanding companies like Coca Cola, Unilever, Panasonic, Honda, Infiniti and so on. He has also developed the creative method CRAFT (creative algorithm framework and tools) in the school of creative thinking IKRA, he has invested the inductive approach in educational process and has developed the education by creative methods in corporate block. At this moment IKRA teaches Sberbank, Mail.ru, Aeroflot, Rostelecom etc.
