How to Go from Good to Great

It's ok to create good work. The everyday work that pays the bills. Work that gets the job done. What's difficult is creating great work. Game changing work. Work that raises the bar, stretches creatives and challenges audiences and clients.

This program is designed to get you from good to great. Over the course of 4 session, you'll cover fundamental elements that contribute to creating great work. From having the right mindset to create and collaborate on brave and bold ideas, building a winning strategy, coming up with ideas and learning a process to do this time and again, and finally having the skills to craft this idea and bring it to life.

We build this program based on your specific business challenges and utilize the knowledge of our roster of trainers to build a curriculum that answers your creative questions. Whether it’s processes, people, production or all three, Good To Great will enable you to answer internal or client briefs with winning ideas.

We build this program based on your specific business challenges and utilize the knowledge of our roster of trainers to build a curriculum that answers your creative questions. Whether it’s processes, people, production or all three, Good To Great will enable you to answer internal or client briefs with winning ideas.

By the end of this workshop you will:

Understand key stages in the creative process and how they fit together

Build a repeatable process for creating great work

Learn techniques from experts outside the creative industries

Who it's for:

Mixed discipline teams

New creative teams

New junior recruits/interns/those on apprenticeships